I get the frustration around explanations for delays, I really do.
What I saw in this e-mail, though, was the growing pains of a young company trying to build something, establish rapport with suppliers and at each level of the logistical chain, in the middle of challenging global circumstances and in a super competitive (even predatory?) environment. The fact that there is QA at all, that they basically send new parts no questions asked, that they’re entering new markets and adapting to new tax environments, and that they invest so much time/effort in customer service (my personal experience has been flawless), shows me how eager FW is for this whole project to work. In my eye, it’s close to being an alternative economic model - with a very appealing product, not one of those super expensive & low perf items. That is an extremely ambitious endeavour. One that I have tremendous respect for.
Some might see me as too forgiving, maybe I am. But this is a non-standard type of consumer experience, one for which more patience is required. I personally see it as crowdfunding: I have faith in the company and am willing to pay good money to try their product, and from what I gather from the community, we’re nowhere near the crowdfunding scandals of no shipment being made in months or years. The decisive factor for my purchase was that the company had fulfilled its promises 1 year in.
This induced trust and an assumption of good faith, that I’m now applying to my order (shipment, and later on product quality, etc).
Under these assumptions, delays, imo, are understandable (albeit VERY frustrating, I’m stomping like an angry toddler rn). And the e-mail was enough to get me to stop refreshing my mailbox every 3mn (no exaggeration), so it did wonders for my productivity.
That said, if I’m wrong - and more generally if promises are not kept - I’ll probably join the contingent of angry customers and review my opinion of FW, which imo is a reasonable position.
Lastly, since Batch 3 is still advertised as being shipped in Sept. on the purchase site, and Batch 2 is due to be shipped before Batch 3, it is probably safe to assume that shipments will be made in Sept.
I’m very much looking forward to sharing my FW experiences with all of you once the package is finally in my hands [insert here cinematic evil satisfied laughter].
P.S. I filled in the spreadsheet, and am pretty eager to see any patterns emerge 
